Privacy Policy

Stride Systems ("Stride," "we," "us," or "our") operates the website stridesystems.net. This Privacy Policy explains how we collect, use, and protect your information when you visit our site or use our services.

Information We Collect

Information You Provide

• Contact information — name, email address, phone number, and company name when you book a call or fill out a form.
• Communications — messages you send us through the site, email, or scheduling tools.

Information Collected Automatically

• Usage data — pages visited, time on site, referral source, and interactions, collected via Google Analytics (GA4).
• Device data — browser type, operating system, screen resolution, and IP address.
• Cookies — small data files stored on your device to support analytics and site functionality.

How We Use Your Information

• To respond to your inquiries and schedule consultations.
• To improve our website, content, and services.
• To send relevant follow-up communications (only if you've opted in or contacted us).
• To analyze site traffic and usage patterns via Google Analytics.

Third-Party Services

We use the following third-party services that may process your data:

• Google Analytics (GA4) — website analytics and traffic measurement.
• Cal.com — appointment scheduling.
• Vercel — website hosting and delivery.

Each service has its own privacy policy. We don't sell your personal information to third parties.

SMS/Text Messaging

Sentry, a Stride Systems product, sends automated SMS notifications (post-call summaries) to business owners who subscribe to the service.

• Users opt in by providing their phone number during Sentry signup at sentry.stridesystems.net.
• Message frequency varies based on call volume (typically 1-10 messages per day).
• You can opt out at any time by replying STOP to any message.
• You can request help by replying HELP or contacting support@stridesystems.net.
• Message and data rates may apply.

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. SMS opt-in data and consent will not be sold to or shared with third parties.

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Analytics data is retained per Google Analytics default settings (14 months).

Your Rights

Depending on your location, you may have the right to:

• Access, correct, or delete your personal information.
• Opt out of analytics tracking by using browser-level tools or extensions.
• Withdraw consent for communications at any time.

Security

We take reasonable measures to protect your information, including HTTPS encryption for all site traffic, secure hosting infrastructure, and limited access to personal data.

Children's Privacy

Our services are not directed to individuals under 16. We don't knowingly collect personal information from children.

Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with a revised "Last updated" date.

Contact Us

Questions about this policy? Reach out at brandon@stridesystems.net or book a call.